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Disregard The Corporate Noise: Disney Will Dominate Thanksgiving Box Office With ‘Wakanda Forever’ & ‘Strange World’

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deadline.com

Call it a holiday tradition as common as sweet potatoes on the Thanksgiving table, but Disney is going to rule the five-day holiday stretch again after wins in 2016 (Moana), 2017 (Coco), 2018 (Ralph Breaks the Internet), 2019 (Frozen 2) and last year (Encanto), as Black Panther: Wakanda Forever‘s third weekend looks to do $40M over Wednesday-Sunday and Disney Animation’s Strange World hopes to squeeze out $30M+. All of this occurs as Bob Iger is re-installed as the CEO of Disney and the studio’s distribution czar Kareem Daniel exits.

That’s not exactly the best result for a Disney family film launching over the 5-day frame, a figure that’s under last year’s Encanto which did $40.5M.

Part of the dilemma with Strange World is the fact that it’s original animation, which is also a tough sell. The movie follows a family of explorers, the Clades, as they venture into an uncharted, treacherous land alongside a motley crew which includes a mischievous blob, a three-legged dog and a slew of ravenous creatures.

Read more on deadline.com
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