‘Bones And All’ With Timothée Chalamet Draws Women, Younger Demos In Limited Opening – Specialty Box Office
21.11.2022 - 01:53
/ deadline.com
Luca Guadagnino’s Timothée Chalamet-starring, edgy cannibal road trip romance Bones And All pulled in young demos (79% in the 18-34 rage) and women (54%-46% female) for an opening weekend gross of $120k, or $23.9k per screen average in five theaters. That’s respectable and in line with distributor UAR expectations although below recent debuts including Banshees of Inisherin and Tár last month and The Fabelmans last week, where PSAs all cracked $40k.
“I’m hoping over the Thanksgiving period, the audience has an appetite for it,” said UAR president Erik Lomis as Bones And All is set to expands nationwide Wednesday.
The film premiered in Venice, winning Guadagnino the Silver Lion for best director and Taylor Russell the Marcello Mastroianni Award for emerging performer.
Opening per screen averages aren’t apples to apples or necessarily predictors of a film’s appeal or commercial or critical success. They can show a specialty market that’s better but still choppy. Wakanda is sucking up ticket sales and arthouse screens are increasingly crowded.
It’s also sinking in that older demos who were slow to return are actually back, just way pickier. Ticket To Paradise is the latest proof they’ll turn out but for a much narrower band of films than in the past. It’s why A24’s young-skewing elevated horror, for instance, has been a hero at the arthouse. But there can be risk too if an artistic film like Bones And All doesn’t appeal to an older audience. The test will be this coming week when it moves from four screens to around 2,700.
Other notable openings: Sideshow/Janus Films’ release of Jerzy Skolimowski’s EO grossed about $24k on two NYC screens this weekend, for a per-screen average of $12,000. The film, from the point of
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