Blake Lively Brings In Expert Witness From Gwyneth Paltrow’s Ski Crash Trial for New Betty Buzz Commercial
11.04.2023 - 21:11
/ usmagazine.com
Blake Lively enlisted Dr. Irving Scher — the biomechanics engineering expert from Gwyneth Paltrow’s ski accident trial — for her latest Betty Buzz commercial.
The ad for the sparkling beverage company — which dropped on Tuesday, April 11 — features Dr. Scher standing in front of a white board depicting three smiling stick figures drinking various Betty Buzz products.
“See, when you look at a person drinking Betty Buzz meyer lemon sodas, they have a smile on their face,” he says in the 40-second clip. “And they think, ‘Wow, so bubbly.'”
A voice-over then decrees: “Case closed. Betty Buzz is probably scientifically the best sparkling beverage in the world.”
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Lively, 35, reposted the commercial via Instagram on Tuesday. “I’m. not. that. innocent. @bettybuzz,” she wrote in the caption, referencing Britney Spears’ 2000 hit “Oops! … I Did It Again.”
The Gossip Girl alum launched the line of non-alcoholic drink mixers in 2021. The brand’s name was inspired by Lively’s 3-year-old daughter, Betty, whom she shares with husband Ryan Reynolds. The pair — who tied the knot in 2012 — are also parents of daughters James, 8, Inez, 6, and a fourth child, 2 months, whose name and sex have not been revealed.
Prior to Dr. Scher’s Betty Buzz cameo, he served as an expert witness on Paltrow’s behalf last month, drawing a stick figure diagram in court similar to the one featured in Lively’s recent ad. The 50-year-old Goop founder was sued by Terry Sanderson in 2019 for allegedly colliding into him on a ski slope in Utah three years prior.
Paltrow was found not liable for the ski accident when the jury reached its verdict on March 30. The jury concluded that 76-year-old Sanderson — who was seeking