dailyrecord.co.uk
24.11.2020 / 20:49
A look back at the Tennent's Lager Lovelies as drinks historian set to write book on tin can models
graced the cans of Tennent's Lager.One of the most famous Scottish promotional campaigns of all time, these models with their big hair and sexy poses, helped put the Glasgow-based lager brand on the map.Definitely from another age, the cans have been described as innovative and eye-catching by some and sexist and exploitative by others.Now, as part of a new study, a drinks historian is hoping to create a more complete picture of this famous ad campaign by interviewing the models and collectors,